Page 12 - مجلة الدراسات القضائية

      
      
     

     per impression
     
per click
   
  
 
     
  
     
    
 
 


         
   
     
  

4- ZEFF (R.) & ARONSON (B.); Advertising
on the Internet, 2nd Edition, John
Wiley & Sons,Canada, 1999, P. 11; SHEA
(G.); Trademarks and keyword Banner
advertising, Southern California law review,
Vol. 75, 2002, P.530.
5- SAUNDERS (K. M.); Op., Cit., P. 60.

 
      

    

  

    
     
     

Advertising    
Popup Banners
   Advertisements


 
 

  
       

2- SAUNDERS (K. M.); Confusion is the Key:
A Trademark Law Analysis of Keyword
Banner Advertising, Fordham Law Review,
Vol. 71, Issue 2, 2002, P. 545.
3- ANDERSON (E.); Protection of Trademarks
from Use in Internet Advertising
Banner Triggers: Playboy v. Netscape,
Jurimetrics, The Journal of Law, Science,
and Technology, 2000, P. 474; SHIPMAN
(S.); Comment, Trademark and Unfair
Competition in Cyber-space: Can These
Laws Deter “Baiting” Practices on Web
Sites?, Santa Clara Law Review, 1998, P. 265.